The Model

Four assets. One clean handover.

Look Logistics transfers brand, website, CRM and launch support in one single acquisition. Everything is structured so you start operating with clarity instead of building from scratch.

Complete Scope

What is included in the acquisition

Every asset is documented and structured for complete transfer of ownership.

Brand & Identity

Positioned, distinct, memorable.

  • The registered looklogistics.com domain name
  • Official Look Logistics wordmark and optical infinity emblem
  • Brand color system: clean white, deep dark blue, light blue and signal orange
  • Established brand voice, messaging guidelines, and North American positioning
  • All vector logo files, lockups, and social profile asset kits

Brokerage Website

Structured for high conversion.

  • Multi-page, responsive, accessible website built on modern edge infrastructure
  • Configured for acquisition inquiries, shipper outreach, and driver recruitment
  • Pre-wired consultation scheduling and lead capture form integrations
  • Full SEO foundation, structured metadata, and fast mobile-first architecture
  • Clean content management setup ready to deploy on your custom domain

CRM & Google Workspace

Customer relationships and operations from day one.

  • Shipper and carrier contact management pipelines
  • Google Workspace provisioned on looklogistics.com (email, Drive, docs, calendar)
  • Automated lead capture routing and notification setup
  • Tracking session capture with registered custom fields
  • Inquiry and appointment booking workflow triggers
  • Pre-configured pipeline stages for brokerage sales cycles
  • Full desktop dashboard & mobile app suite for on-the-go deal management

Launch Support

A real handover, not a pile of files.

  • Step-by-step digital asset transfer checklist and domain handover
  • Onboarding walkthrough covering site updates, forms, and CRM workflows
  • Direct technical coordination to connect your domain and hosting
  • Optional strategic setup call with industry veteran Mike Merlo
  • Scope-defined launch assistance to get your brokerage operational
Official Look Logistics stationery suite mockup featuring letterhead, business cards, cap and branded writing instruments
Day-One Business Stationery

Client & carrier communications ready to roll.

From shipper rate confirmations to branded business cards and apparel, you acquire a unified identity with clear typography, Jacksonville headquarters styling, and the distinctive blue Look infinity mark.

Transfer Process

How the handover works

A transparent, three-step acquisition process designed for mutual protection and rapid handoff.

01

Agreement & Escrow

Acquisition terms are confirmed and the $75,000 USD purchase price is placed into standard escrow for mutual security.

02

Asset Handover

Domain, website codebase, brand asset kits, CRM accounts and forms are systematically transferred to your control.

03

Onboarding & Launch

We conduct the handover walkthrough and coordinate optional setup with Mike Merlo to help you launch smoothly.

Clarity & Transparency

What we provide vs. what you bring

Look Logistics is an acquisition of a brand, digital presence and operational tooling. We are transparent about the boundary between brand assets and regulatory authority.

Included In The Acquisition
  • looklogistics.com domain name & DNS control
  • Brand identity, logos, infinity emblem & vector kits
  • Multi-page responsive website codebase
  • CRM configuration, lead routing & booking tools
  • Onboarding handover walkthrough & documentation
  • North American positioning (US, Canada, Mexico)
What You Bring as the Operator
  • Your corporate entity (LLC / Inc.)
  • Broker operating authority (MC / FF number via FMCSA)
  • Surety bond (BMC-84 or trust BMC-85)
  • Your active business bank accounts & carrier agreements
  • Your TMS software subscription of choice
  • Your capital, personnel and shipper sales operations

Acquire Look Logistics

Asking price: $75,000 USD, complete package. Request the details packet today.